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2025-09-15 15:35:55
[Agency: Global smartphone shipments increased by 3% year-on-year in the second quarter, and Samsung ranked first in the world with a market share of 20%] On September 15, Counterpoint released data showing that in Q2 2025, global smartphone shipments increased by 3% year-on-year, achieving the second consecutive quarter of growth. The growth momentum mainly comes from the strong demand for high-end models in markets such as North America, Japan and Europe, while emerging markets have gained strong growth momentum in entry-level and low-priced 5G models. Samsung ranks first in the world with a market share of 20%, a year-on-year increase of 7%. Its growth is mainly driven by the renewal of the mid-range Galaxy A series, strong performance in key markets, and the continued popularity of foldable screen devices and AI functions. Apple ranked second with a market share of 17%, a year-on-year increase of 11%. Its growth was due to strong demand for iPhone 16, early purchases in anticipation of tariffs in the North American market, and solid performance in India and Japan. Xiaomi maintained third place with a market share of 14%, with overall growth stable
