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Live Updates  >  Live Update Details

2025-09-13 07:59:22

Cook Responds to iPhone Air Battery Life Concerns: Apple CEO Tim Cook recently visited the Corning plant in Harrodsburg, Kentucky, and sat down with CNBC host Jim Kramer for an exclusive interview. The visit included not only the unveiling of Apple's latest products but also a major manufacturing investment plan. Cook showcased the new iPhone 17 Pro and iPhone Air, and introduced the new real-time translation feature in AirPods. He then turned the conversation to the iPhone Air, highlighting its "professional-grade performance" in a smaller package and stating that Apple's design was designed to make consumers hesitate between the two models, thereby highlighting their respective strengths. In response to concerns about the iPhone Air's battery life, Kramer bluntly stated that most people assume a smaller size means shorter battery life. Cook responded, "The battery life is excellent. You're going to love it." We carefully designed it from the inside out. Because iPhone Air uses an eSIM-only design, eliminating the physical SIM card slot, this allows the battery to extend into the original SIM card space, achieving greater capacity and longer battery life. In short, this is truly a remarkable innovation.

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