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2025-09-17 18:24:24
The JD Supermarket's "JD Mooncake Category 2025 Trend Insight Report" shows that consumers plan to purchase an average of over four boxes this year, with a significant increase in purchase intentions as the Mid-Autumn Festival approaches. Low-temperature mooncakes performed particularly well in terms of product type, with overall sales growth reaching 73%. In terms of style, Cantonese, Hong Kong, and Suzhou mooncakes remain the most popular, with over 60% of surveyed users preferring Cantonese mooncakes.
