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Live Updates  >  Live Update Details

2025-11-07 10:16:57

[Report: Game IP Market Size Reaches 275.39 Billion Yuan in 2025, Up 2% Year-on-Year] The "2025 China Digital Entertainment Industry IP Development Report" was released today at the 2025 Game IP Ecosystem Conference. The report shows that the actual sales revenue of China's game IP market is expected to reach 275.39 billion yuan in 2025, a year-on-year increase of 2%. Among them, original game IPs account for 49.2% of the market; imported licensed IPs account for 43.6%; and cross-domain IPs, although only accounting for 7.2%, are one of the fastest-growing areas this year, with an estimated year-on-year increase of over 7 billion yuan.

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