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2025-07-30 11:20:26
Superstar Legend (6683.HK), a new retail and cross-media production company focused on Taiwanese artist Jay Chou, saw its share price surge by over 30% on Wednesday morning. This surge stemmed from the company's announcement of a partnership with Hangzhou Yushu Technology Co., Ltd., which will see the two parties collaborate in robotics development and commercialization, sparking enthusiastic market response. According to an earlier announcement, Superstar Legend's wholly-owned subsidiary, Star Creative Arts (Kunshan) Entertainment Co., Ltd., has entered into a partnership with Yushu Technology, focusing on developing four-legged robot dogs and other robotic products with companionship and social features, covering various fields including the performing arts. The two companies plan to combine Yushu Technology's technological advantages in robotics development with Superstar Legend's experience in IP operations to jointly create consumer-grade robotic products with strong IP attributes. This partnership will not only be limited to Superstar Legend's artist resources but will also expand to encompass more artist IPs, exploring new business models in the era of AI and robotics. Through this partnership, Superstar Legend is expected to leverage Yushu Technology's R&D capabilities to further enrich its IP ecosystem and launch innovative AI-driven products. The market has shown high expectations for the potential of this cross-border cooperation, and the strong performance of the stock price reflects investors' confidence in the company's ability to combine robotics and entertainment. In the future, the specific results of the cooperation will become the focus of market attention.
