Trump lashes out at Ontario ad, announces 10% tariff increase on Canada! Is the trade war looming again?
2025-10-27 15:06:43

Ontario ad sparks Trump's ire
Advertisements directly point to the harm of tariffs
The incident was sparked by an ad produced and aired by the Ontario government. The ad aired during last Friday (October 24th), the opening game of the Major League Baseball World Series between the Toronto Blue Jays and the Los Angeles Dodgers, and had aired for several days before the game, attracting a significant audience. The ad quoted a speech by former US President and Republican icon Ronald Reagan, in which Reagan explicitly stated that tariffs could trigger a trade war, leading to job losses and economic disaster. The ad's voiceover reinforced this sentiment, warning of the dangers of tariffs. Notably, the video clip was sourced from Reagan's five-minute weekly address, edited to create a strong anti-tariff stance.
Trump's fierce response
Days after the ad aired, it drew strong criticism from Trump. He initially responded to it last Thursday (October 23rd), calling the ad "misleading" and announcing the termination of all trade negotiations with Canada. On Saturday (October 25th), Trump escalated the situation further, posting on his social media platform, Truth Social, announcing a 10% tariff on Canadian imports, citing Ontario's "gross misrepresentation of facts" and "hostile actions." Trump also angrily stated in the post that the ad should have been removed immediately upon discovery, but Ontario "knew it was a hoax" and continued to run it during the World Series.
US-Canada relations cast a shadow again
Trump's tough stance
Trump's latest decision was announced on Monday (October 27th) while he was aboard Air Force One en route to the Association of Southeast Asian Nations (ASEAN) summit in Malaysia. He explicitly stated his current satisfaction with Canada's trade policies and declined to meet with Canadian Prime Minister Mark Carney. This statement further escalated tensions between the US and Canada. Kevin Hassett, director of the US National Economic Council, also revealed last Friday that Trump was unhappy with Canada and believed that current trade negotiations were not progressing smoothly.
Canada's response
Canada responded swiftly to Trump's tough stance. Ontario Premier Doug Ford announced last Friday that he had discussed the matter with Prime Minister Mark Carney and decided to suspend the controversial ad starting Monday (October 27th) in order to facilitate the resumption of trade negotiations with the United States. Carney also publicly stated the same day that Canada stands ready to resume trade talks with the United States, demonstrating a willingness to de-escalate tensions. However, the U.S. Department of Commerce, the White House, and the Canadian Prime Minister's Office have not yet officially commented on the matter.
Background and deep impact of the incident
Why did the ad touch a nerve with Trump?
The controversy surrounding this Ontario ad stems closely from its content and timing. The ad's inclusion of Reagan's speech not only carries strong symbolic weight—Reagan, a Republican icon, holds profound influence on American conservatives—but also directly challenges Trump's long-held tariff policy. Since taking office, Trump has repeatedly imposed tariffs to protect the US economy, a policy that has sparked controversy both domestically and internationally. Ontario's decision to air the ad during the highly anticipated World Series undoubtedly amplified its impact and left Trump feeling openly provocative.
The outlook for US-Canada trade negotiations
It's worth noting that upon taking office, Carney has already eliminated most of the retaliatory tariffs imposed by his predecessor on US imports, attempting to improve US-Canada trade relations. However, Trump's tough stance suggests that trade negotiations between the two sides still face significant obstacles. During his trip to Malaysia, Trump explicitly stated that he was satisfied with the current trade deal and had no intention of meeting with Carney, casting a shadow over future negotiations. There are widespread concerns that if the US and Canada fail to properly handle this incident, it could trigger a new round of trade war, adversely impacting the economies and livelihoods of both countries.
Summary: Where will US-Canada relations go under the shadow of the trade war?
A seemingly ordinary advertisement in Ontario unexpectedly ignited Trump's wrath, sparking a new US-Canada trade dispute. From the ad's content to Trump's fiery response and Canada's swift response, this series of events not only reveals the fragility of US-Canada relations but also casts doubt on the prospects for future trade negotiations. Will Ontario's decision to suspend the ad calm Trump's wrath? Will the US and Canada find an opportunity to de-escalate tensions during the ASEAN summit? These questions will become clear in the coming days. It's foreseeable that this controversy sparked by a single ad is far from over. The future direction of US-Canada relations will continue to capture global attention.
Trump's imposition of a 10% tariff on Canada will intensify depreciation pressure on the Canadian dollar, pushing it down in the short term and amplifying medium- to long-term uncertainty. Gold prices, however, are expected to rise on safe-haven demand, creating a typical pattern of "currency pressure and precious metals benefiting." The depth of this impact depends on the progress of US-Canada negotiations and the global economic environment. If Canada successfully suspends the controversial advertisements and resumes talks, the impact may be mitigated; conversely, an escalation of the trade war could trigger even greater market volatility. Of course, this week's market focus remains on the Sino-US trade situation and the Federal Reserve's interest rate decision. Signs of easing trade tensions between the two countries have also weakened safe-haven demand. Spot gold briefly fell to around $4,053 in Asian trading on Monday, but bargain-hunting continued to support prices.
At 15:03 Beijing time, spot gold was trading at 4076.12 US dollars per ounce.
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