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2026-11-04 09:32:29
[Counterpoint: Global smartphone revenue grew 3% year-over-year in Q3, with Apple accounting for half of the revenue share] (1) A study by Counterpoint Research shows that despite a significant decline in shipments in the third quarter, global smartphone revenue still grew 3% year-over-year to $114 billion. (2) Apple's growth was particularly strong, accounting for half of the market share, mainly due to its strong shipment performance in the overall market environment. (3) Tarun Patak, head of research at Counterpoint Research, commented that Apple will remain the most resilient major brand in Q3 2026, with its shipments almost unchanged compared to the same period last year. (4) Samsung ranked second with a 19% share of smartphone revenue; the South Korean manufacturer also maintained its leading position in shipments, accounting for 22% of the global market share. (5) Xiaomi's revenue in the third quarter was roughly flat compared to the same period last year; OPPO and vivo's revenues declined by 26% and 22% year-over-year, respectively.
