US consumer data failed to boost prices, and the US-Iran conflict remains unresolved, causing gold prices to fall below $4,000.
2026-07-16 21:06:12

US retail sales data released, weaker-than-expected, had limited impact on gold prices.
Amid geopolitical risks dominating market pricing, the US June retail sales data was officially released. While the overall data met market expectations, the core retail sales control group's month-on-month performance fell short. The market had anticipated a -0.1% decline, but the actual figure was -0.2%. Since this data reflects a mild slowdown rather than a sharp decline, and geopolitical risks dominated safe-haven pricing, it did not significantly drive gold prices. A key indicator for judging the momentum of the US economy is the three-month annualized average of the retail sales control group. In May, this figure surged to over 9%, reaching a new high since June 2022. The slight decline in June is merely a normal correction after the spring consumption surge and does not indicate a sustained downward trend in consumption. Meanwhile, the overall expectation for US Q2 GDP remains robust, and the slight weakness in June retail sales will not disrupt market pricing before the Q2 GDP release on July 30th. Even with potential suppressive factors such as the fading of tax rebate benefits, slowing real wages, and rising household debt burdens, core consumption, after excluding volatility, remains resilient.Analysts predict a prolonged stalemate in the conflict: ground warfare is unlikely, and the situation faces two potential outcomes.
Multiple geopolitical and commodity research institutions have reached a consensus on the long-term trajectory of the US-Iran conflict: Simply relying on aerial bombardment will not allow the US to gain control of the Strait of Hormuz. To completely dismantle Iran's strategic containment based on the Kharg Island oil hub and force Iran to compromise, only a large-scale ground war can achieve this. However, the US currently lacks the comprehensive conditions to wage a ground war. From a military perspective, Iran's vast territory, complex mountainous terrain, and extensive underground fortifications allow for the rapid mobilization of millions of militia for homeland resistance. Even with the integration of existing US Army and Marine Corps forces, it is insufficient to support a ground invasion covering the entire territory of Iran; a prolonged war would incur unbearable personnel and financial losses. From a political and public opinion perspective, Trump is acting cautiously under the constraints of the War Powers Act. The existing US industrial and logistical systems cannot support an indefinite Middle East conflict. The continued war will erode domestic public support, making it difficult to sustain until the midterm elections, let alone the 2028 presidential election. Even if the US launches a surprise attack on Kharg Island to tighten the oil blockade, the Iranian Revolutionary Guard's willingness to comply is extremely low, and even if a temporary agreement is reached, it is unlikely to be adhered to in the long term.Summarize:
Given the near impossibility of a ground war, future scenarios present two possible outcomes. The first is a significant compromise by the US, reducing the scope of its airstrikes and returning to a negotiation framework to engage in diplomatic consultations with Iran, exchanging diplomatic concessions for stable navigation in the Strait. The second is that Iran maintains a hardline stance on Strait control, continuing to use proxies to counterbalance US shipping, while actively easing diplomatic relations with global energy-importing countries to avoid simultaneous pressure from all oil-consuming nations, thus maintaining control of the Strait through a balanced diplomatic approach. Both outcomes require compromise from the US. However, Trump continues to cultivate a tough image, and with election pressures making compromise unlikely in the short term, geopolitical tensions will persist, leading to a weakening of gold prices.
(Spot gold daily chart, source: EasyTrade) At 21:01 Beijing time, spot gold is currently trading at $3993 per ounce.
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